Cobus Communications are delighted to announce our new partnership with Hull FC as their title Sponsors for the new Community Champions initiative which will now be known as the ‘Cobus Communications Community Champions’.

This new venture will see underprivileged children given the chance to experience live sport, earn qualifications and meet new people for the first time and Cobus are delighted to be pledging our support to this new scheme following almost a decade of sponsorship and support to the First and U19 academy teams at Hull FC.

Cobus Communications Group agreed to become title sponsors of the Hull FC ‘Community Champions’ following a meeting between Cobus Managing Director Michael Smith and Hull FC Director Sarah Nicholson. Michael said, “After working with Hull FC for a number of years we have seen our chosen direction change from player sponsorship and ground advertising to being more focused on the Hull FC U19 Academy program and the Hull FC Wheelchair rugby league teams. With the recent changes to the Academy structure and our growing involvement in the local community, it was decided that we wanted to look at other ways that we could help to make a real difference at grass roots level and get children interested in the game I loved as a youngster and am still involved with”. Sarah then explained how Cobus could get involved with this exciting new program that Adam Pearson had put together and following a joint meeting, including Hull FC Partnership Manager Ash Foster, it was soon realised that by working together we can be an instrumental force in making a real change by ‘giving children a chance’. “

Cobus support will help fund 2016 memberships for a full season of rugby league at the KC Stadium plus many other benefits to young people aged between 5 and 19, from some of the most challenging backgrounds. As many of these young people and families don’t have access to transport or regular meals, the Cobus Communications Community Champions will be working with their travel partners to provide free transport to and from the matches for each young fan, as well as providing a meal before the game and also give the children the chance to take part in accessible education sessions and earn awards and qualifications to aid their long-term development in a fun, friendly and inspiring environment. Adam Pearson commented “We’re delighted that Cobus Communications have come on board as the title sponsor for our Community Champions scheme that we hope can go from strength-to-strength.”

Some areas of Hull are ranked in the top 1% for deprivation in England with 44% of children in some areas living in poverty and many of the young people who will benefit from the scheme have never been to a live sports match before. So far in just the first 3 home games, over 100 young people have already received the benefits of the initiative from a complimentary healthy meal, to holding the team flags on the pitch and carers are already seeing that it is having a positive effect on the youngsters involved.

JJ Tatten, Manager at The Warren said “Our young people are among the most marginalised and vulnerable in Hull which means opportunities of any sort are few and far between. What this link up between The Warren will achieve goes far beyond attending rugby league matches. It’s the fact that those young people know that somebody took the time to think about their well-being and how they could offer them something different and did so unconditionally.”

Ash Foster added “The Cobus Communications Community Champions programme is a real game changer, it has the power to enhance and positively affect the lives of young people in our area. Cobus Communications recognised the impact this programme would have and they have pledged significant support to this programme. We are extremely grateful for the support from Cobus, a local company that strongly believes in helping local people. Their ethos of community support is a perfect match for the programme and we jointly aim to create a lasting legacy. This is evident in the initial two year commitment from Cobus.”

This project hopes to turn dreams into reality and both Cobus and Hull FC are excited to give young people the same opportunities that many of us often take for granted!

For more information about the initiative contact Ash Foster at Hull FC or Michael Smith at Cobus on 01482 225666.